Google My Business Case Study: Embossing & Rubber Stamps
About The Company
Based in the UK, this establishment specialises in the fabrication of premium paper embossing presses, branding irons, brass wax seals, and rubber stamps. Their portfolio ranges from basic company seals to elaborate, hand-engraved heraldic seals, ensuring solutions that align with individual requirements.
Involvement
White-label GMB Optimisation
Platform
Google My Business
Initial Audit & Keyword Research
Upon receiving an order for our “Google My Business” service, we commence with a preliminary analysis of the client’s profile. This evaluation delineates both the aspects in which the profile excels, as well as those necessitating enhancement.
The assessment is systematically segmented into specific sections, each accompanied by a streamlined summary designed to facilitate comprehension by the client.
We provide white-label services to our clientele, of which “Google My Business” profile optimisation is one. Due to confidentiality constraints, client identities remain undisclosed; however, we reference this instance as the “Embossing & Rubber Stamps case study,” denoting the client’s industry category for illustrative purposes.
During our comprehensive audit, it was commendable to observe that the enterprise had incorporated multiple business categories, albeit not exhaustively. It was discerned that they had neglected to specify service regions and had not delineated any products or services which are essential to their business operations.
To rectify this, we initiated a series of enhancements, encompassing adding and revising profile details, specifically the products and services sections. Such strategic modifications are crucial in our approach to augment the visibility and engagement of a “Google My Business” profile.
The Google Business Profile Outcome
The anticipated outcomes for the Embossing & Rubber Stamps campaign have been revealed below. The business witnessed a enormous escalation in its Views by 14,313%, translating to a visibility of 5,189 individuals.
It is noteworthy that “views” is defined as the ability of an individual to see the profile in the search results. This augmented visibility allowed 112 interactions, representing a 100% increase.
A breakdown of these interactions reveals 78 website visits, 16 phone calls, and 18 instances of individuals seeking driving directions.
Elevate Your Business with Our GMB Optimisation: See Growth in 60 Days!
Are you struggling to reach your local audience? Our Google My Business profile optimisation is your golden ticket. By highlighting your local presence, we ensure your business becomes a familiar and trusted name in your community.
